Shah Mahmood

Abstract

 

Post-2001 Afghanistan has undergone many changes among them the rapid and almost industrial scale development of the Afghan Telecommunication Infrastructure. Ever since, the telecommunication market has become one of the main pillars of Afghanistan’s booming economy. The research study tries to find out how telecom companies compete with each other in such an emerging and relatively new market in a poor country like Afghanistan. The purpose of this study is to explore the strategies adopted and implemented by telecom companies in both the short and long-term. The aim is to analyze telecom the competitive performance of telecom companies by using Michael Porter’s Three Generic Strategies.
Using the theoretical data, the research question presented is based on statistical data of different telecom companies over several years. The research analyzes the competition between those national and international companies operating in the Afghan telecommunication market. The result of this research study shows that that telecom companies have different sets of strategies at their disposal, which could be applied by them for competitive performance in the Afghan telecom sector. Each strategy has its own advantages as well as limitations. Some strategies are more effective and suitable than others at a specific time. The results also reveal how the Afghan government institutions are playing their role in enabling new and or less powerful companies to operate in the market. This latter falls in line with one of the main priorities of Afghan government which is the protection of private investment.

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